December 2017
Why Honesty is the Most Important Intangible in Your Success
Honesty and integrity are by far the most important assets of an entrepreneur. – Zig Ziglar Have you ever noticed that being honest to others seems like a no-brainer, but we can justify being dishonest [...]
What Makes A Great Leader?
When talking about business leadership, many different characteristics come to mind. A leader can be silent and put the focus on doing rather than showing. A leader can also be assertive and full of excitement [...]
Understanding ‘Big Data’ and How it Can Help Your Business
If you’re like me, the term ‘big data’ sounds like a catch-all phrase. To help explain it better, I found a great piece by IBM (an industry leader in analytics) describing the four dimensions their [...]
November 2017
How to Use Solitude to Your Advantage
The world of business moves much faster than the world of farming (to give just one example). Mergers, acquisitions, quarterly reports, conferences, meetings, and tight accounting practices are just some of the monthly responsibilities you [...]
The Rise of Influencer Marketing and how it can help your business
Does that athlete or supermodel REALLY use the product they’re promoting? Probably not. Most celeb-endorsements are done because of Influencer Marketing. Everyone understands the power of connectivity social media provides. It’s a fantastic revolution in [...]
How to Scale Your Business Effectively
As a small business owner, you probably know by now that growth is the defining metric to watch. Year in and year out, if the growth ticker does not nudge upwards then it’s quite possible [...]
The Tips You Need to Use Infusionsoft Effectively
Converting cold leads into sales takes more than a killer social media presence and an all-encompassing digital marketing ad campaign. While these are influential tools for gathering interest, the hard work of actually converting users/views [...]
October 2017
When Is It Time for a Branding Overhaul?
If you are in an upper management position in a company, or if you are the sole propriety of your own business already, then you have a lot of responsibility on your shoulders. You need [...]
Lead Generation-How to Scale Up Your Business Without Breaking the Bank
Lead Generation: Going Back to Basics Lead generation is one of those areas of business that you will always need to think about. You’re probably asking yourself every week if the inbound strategies you are [...]
5 Common SEO Mistakes You Need To Avoid
Question: What is the most valuable intangible in business? Answer: Time. No matter what area of business you apply the microscope, time management is the most valuable intangible. It can either make you the most [...]
How to Make Back Linking Work for You?
It’s the digital version of “you scratch my back, I’ll scratch your back.” Backlinking sounds like such a small thing, but can be extremely advantageous for those who do it strategically. Implementing backlinks into your [...]
How to Build Authority with Your Blog
One of the best in-house marketing techniques you can take advantage of is a blog. A regularly updated blog full of high-quality content is a great marketing resource for a whole bunch of reasons. For [...]
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