Now is the time to start monetizing your ability!

Everyone has the ability to capitalize on their knowledge. You have a story to tell that can help impact an individual’s life!

I know that it’s human nature to suppress your confidence and tell yourself that you are not the current top expert in the field. While this may be true, if you do not keep pushing forward you will inevitably fall too far backward. As the saying goes, “the man on top of the mountain didn’t fall there.” -Vince Lombardi

The truth is, your business doesn’t remain stagnant. if we’re not moving forward, we’re falling back. So, we must continue to stretch ourselves, evolve, and continue to grow beyond what we are comfortable with.

To do this, you must make a decision that you want to step into your calling.  First, it is crucial that you define your knowledge and who it will benefit. Reflect on the core benefit of your ability. In other words, what problem are you helping people solve? For example, let’s say you need to get more eyes on your product or service so that you can scale your business.  EZMetrics helps people solve that problem by getting you more leads so that you can close more sales.

You will need to build a following. In order for you to be successful financially, you need to identify and attract your “tribe” who will eventually buy your product. You can create a community through social media. Your tribe will know, like, and trust you as long as you continue to provide them with valuable content. Eventually, they will be chomping at the bit WANTING to buy from you.  One way to stay in contact with your audience is to write a weekly blog. But beware… don’t get trapped in the content-creation cycle where that’s all you’re doing. Creating is great. But you must eventually ask for the sale.

Another great way to serve your community is by creating an online course to sell your expertise. This can be done by designing a series of materials that may include videos, PDFs, checklists, templates, and more!  

And lastly, consider hosting a live webinar which enables you to demonstrate your knowledge while engaging with your audience. During your live webinar, you will be able to provide advice to your audience while building trust. At the end, of course, you’re able to offer them the opportunity to work with you or purchase your product/service.

The bottom line is, no matter where you are now, you just need to begin. The world is a better place when people share their knowledge and expertise to help others learn.

Follow me on Facebook for daily inspiration, motivation, love, and the word of God!

www.Facebook.com/ChaplainSalem

5 Ways to Position Yourself as a Public Speaker

We all have the ability to become a public speaker, but we all have different things holding us back. What is holding you back from becoming a paid public speaker? First you need to determine what differentiates you from volunteer versus a paid speaker. Your value is not the only thing that is listed on your Facebook and Linkedin, but instead the importance of delivery, branding, and the audience’s experience.

Here are 5 steps to improve your public speaking skills.

Solve a Problem: When going on stage, it is important to have a compelling story, but it is crucial to bring value. Therefore, you should ask yourself, “what problem am I solving?” As you begin to create content for your speech, always think about what you are going to solve.

Create an Appealing Visual Presentation: Studies have shown that 65% of people are visual learners. Your visual aid is not to help you as the speaker, but instead to help the audience understand your vision and story. A website that can be helpful to create a visual aid is Canva.com. With this tool you will be able to create infographics along with appealing slides in order to keep the audience’s attention.

Tell a Story: Your audience will be more likely to become intrigued by your speech if you share it as if you’re telling them a story. A story will bring the audience in closer, allowing them to relate to you, making it more natural for them to follow your encouragement and advice.

Have a Clear Ending: Instead of having a slide at the end of your presentation that says “thank you”, create a strong, clear ending that motivates everyone in the audience to stand up and clap. Additionally, avoid giving a Q&A after your presentation, but rather, encourage individuals to meet you in the back of the room to ask their questions. This gives you the ability to create a deeper connection.

Create a Speaker Fee: Now that you have created strong content and a presentation, it is time to put a price on the value you are bringing to the audience. When a customer pays you, you are not just being paid for that hour of your time, you are being paid for the change you are able to make in others lives!

You have the ability to alter people’s lives for the positive. Believe in yourself and you will be unstoppable. EZMetrics can help you achieve your dreams!

Follow me on Facebook for daily inspiration, motivation, love, and the word of God!

www.Facebook.com/ChaplainSalem

 

Unwilling to Quit

When I first started my Digital Marketing Agency (EZMetrics, LLC) I would take every shot or opportunity presented to me; I still do. However, I learned very quickly that when taking every shot or opportunity, I would miss a lot of them. Big grand ideas would be crushed by the weight of failure and defeat; before I knew it, I felt like I had just gone 5 rounds with Mike Tyson.

So, I added a screensaver and lock screen to my laptop that said, “Unwilling to Quit”. It was my daily reminder that I, Jacob Salem, am Unwilling to Quit no matter how many times I fail.

One major key to success is failure. When thinking about success, it is easy to gloss over the numerous failures that you have had to overcome in order to get you where you are today. The more you fail, the more you begin to learn about yourself, your support system, and the flaws within your business.

We will all fail at something in our life at some point. We all have had a bad day that led us to make decisions that could have been altered, but that does not make everything a failure. It does not matter how many times you fail, inevitably, the feeling of worthlessness comes creeping up in the back of your mind. Please, let me remind you that you are not a failure. You are an expert, and you have something special inside of you that God wants to bring to fruition, but He cannot do it without your work, your effort, and more importantly, your commitment to push through your challenges and setbacks.

Zig Ziglar said it best when he said, “Failure is an event, not a person. Yesterday ended last night. Today is a brand new day…and it’s yours.” ~ Zig Ziglar

Through failure, you begin to learn. Failure by design is meant to give you skills to progress you to the next level.

First, you learn about yourself. When you feel defeated, you may begin to suppress your feelings, and try to immediately rebuild. It is important to understand the effects that failure can have on your emotions. It is crucial that you reflect on your failures so you can learn from them.

One of the largest challenges that entrepreneurs face is not that they don’t have the ability to succeed, but they ignore the failures that they will face. Failure will pave the way to you becoming successful.

You will need to have a strong support system to rely on as you begin to fail. It is important that you have people you trust, that will encourage you to get back up and try again. This support system can vary, this may be a family member, long time friend, or a mentor. Continue to pour into others for support as you go through hard times within your life or business.

Lastly, when you fail, you will find weaknesses within your business. Failures will open your eyes to areas that you need to improve on. It does not matter where you currently are in your life, you have to continue to try new things. You cannot stay stagnant in hopes to never fail.  The key to success is simple, learn to embrace and learn from failures to improve as a whole.

“Fail early, Fail Often, Fail Forward.” ~ Will Smith

Follow me on Facebook for Daily Inspiration, Motivation, Love, and the Word of God!

www.Facebook.com/ChaplainSalem