Make Your Business Go Viral with TikTok

TikTok for Business Owners – How to Boost Your Reach and Engage With Customers

In the world of digital marketing, it’s increasingly important for business owners to stay on top of the latest marketing trends. One of the hottest trends right now is TikTok, a mobile video-sharing app that offers businesses a unique way to boost their reach and engage with customers.

The key to success on TikTok is tapping into the platform’s fun, fast-paced environment and providing content that will resonate with users. With the right approach, your business can benefit from an influx of new followers, increased brand recognition, and an increase in customer engagement.

So let’s dive into how you can run successful campaigns on TikTok as a business owner.

First things first – determine your goals. Think about what kind of engagement you want to achieve, whether it’s increasing brand awareness or generating leads or sales. Whatever your goal is, make sure that it is measurable so that you can track your results and see what’s working (and what isn’t).

Once you have decided on your goals, start creating content that aligns with them. Just like any other social media platform, TikTok thrives off user-generated content; think videos that are creative yet relate directly back to your product or service and will pique users’ interest. Consider using trending music and voiceovers to further enhance user interaction with your content. As long as it fits in with the authentic TikTok vibe, there are plenty of options available!

Don’t forget to leverage hashtags too — they help spread visibility and put your post in front of more eyes. Keep an eye out for relevant hashtags such as #smallbusinessowner and related topics (ex: #lifestylebrand) that are popular within the community. Lastly—use influencers! Research which influencers have a presence on the platform who match up with your target audience – this could potentially give you access to even more audiences that might not be familiar with your products or services yet.

Now let’s talk analytics – tracking data helps guide how you manage future campaigns so keep an eye on relevant metrics like views, comments/replies/likes etc., shares, website clicks from links included in posts etc., as well as impressions (how many times people saw your post). Commonly used tools for tracking these metrics include Google Analytics (GA) for insights into website traffic driven by posts; Social Blade & Hype Auditor for keeping tabs on follower numbers; Instagram Insights & Twitter Analytics if leveraging accounts associated with business campaigns too; and various third-party platforms such as Keyhole & Sprout Social amongst others dedicated specifically to Instagram & Twitter data analysis respectively. Analyzing these metrics regularly will allow you to better understand audience behavior towards different types of content – allowing room for improvement down the line when needed/desired!

To sum up, mastering TikTok doesn’t have to be difficult – but knowing how to best utilize its features is key for achieving success when using it for business purposes. To recap: determine goals + create compelling content + use relevant hashtags + leverage influencers + track analytics = boosted reach & higher levels of engagement with customers than ever before! Get started today; we promise you won’t be disappointed!

If you’d like help maximizing your ROI from all digital marketing efforts, our team at EZMetrics.com is here to help. Book a call with us today and start achieving better results!

Profile ImageJacob Salem
Shepherd and Solution Seeker
Investor | Do you want to sell your business?
jacob@ezmetrics.com
www.ezmetrics.com

How to Measure the ROI of Your Digital Marketing Efforts

In today’s increasingly digital world, measuring the return on investment (ROI) of your digital marketing efforts should be an essential part of your strategy. It helps to identify which channels and campaigns are working effectively and where you can save money and resources. Here we’ll discuss how to calculate and track your ROI, as well as a few tips for improving it.

First things first: set key performance indicators that relate to each of your digital marketing initiatives. If you’re running an email campaign, this could include open rate, click-through rate, conversion rate, etc. The same goes for social media activities such as likes and shares. By tracking these metrics over time you can get an idea of what has worked best so far and where improvements might be needed.

Once you have established KPIs for each initiative, you need to measure the actual cost involved in achieving those goals. This includes any costs associated with creating content or launching campaigns, plus staff time spent working on them. You also need to factor in any potential revenue from sales or other goals achieved from the planned activity; this should be weighed against costs incurred so that you know how much money was earned compared with how much was spent on it. This will give you a value for your ROI for that particular channel or campaign – something that is essential if you want to make sure that future investments are making enough of an impact.

Finally, keep track of your ROI over time by regularly coming back to those KPIs and costs noted earlier in order to see how they evolve over time. Doing so will provide insight into whether changes made along the way are having a positive effect, allowing you to adjust accordingly if necessary – whether that means investing more in certain channels or cutting back elsewhere due to insufficient returns.

Ultimately, understanding how every aspect of your digital marketing effort contributes towards ROI will empower you when it comes time for decision-making when allocating resources or launching new initiatives down the line. Keep these tips in mind when measuring the success of all your digital marketing efforts and ensure maximum profitability now and into the future!

If you’d like help maximizing your ROI from all digital marketing efforts, our team at EZMetrics.com is here to help. Book a call with us today and start achieving better results!

Profile ImageJacob Salem
Shepherd and Solution Seeker
Investor | Do you want to sell your business?
jacob@ezmetrics.com
www.ezmetrics.com

Unlocking Prosperity: Tips for Businesses in 2023

As the New Year of 2023 approaches, businesses around the world are looking forward to new opportunities and possibilities. This year presents a unique set of challenges and opportunities that could have a dramatic effect on the success of many businesses. With 2021 in our rearview mirror, it’s time to look forward to what the future holds and make sure our business plans are well-prepared for any situation.

Business success in 2023 will depend on many factors, from technological advancements and global competition to customer service and company culture. Now is the time for business owners and entrepreneurs to take stock of their current position and chart out a plan for sustainable growth in the coming year.

In terms of technology, automation will be an important factor in achieving success this year. Automation can help companies save money on labor costs while also increasing efficiency, allowing them to focus more on their core competencies such as product innovation, marketing strategies, customer service, or expansion plans. Additionally, businesses should consider investing in cloud computing services that provide access to data storage and quality applications from anywhere in the world.

Global competition will be another major factor impacting business success in 2023. Companies must stay ahead of their competitors by having a deep understanding of their target customers’ needs and wants, remaining innovative with the products or services they offer, as well as driving down costs whenever possible. They must also keep up-to-date with legal regulations, technological trends, and industry developments around the world in order to remain competitive in an ever-changing environment.

Customer service should also be at the top of every business owner’s list when aiming for long-term success this year. Establishing positive relationships with existing customers can go a long way towards gaining referrals through word-of-mouth marketing as well as creating loyal customers who support your brand over time. Companies should strive towards providing excellent customer service through clear communication channels like phone call lines or email support, while also leveraging digital tools like chatbots to provide personalized customer intelligence quickly and accurately.

Finally, corporate culture is essential if organizations wish to achieve sustainable success in 2023. Employees need to feel valued within an organization, which includes offering competitive salary packages, flexible working hours, and rewarding performance-based bonuses. In addition, employees should be encouraged to voice their opinions openly without fear of retribution –– this helps foster an open atmosphere that encourages collective problem-solving.

Overall, looking ahead to 2023 requires careful consideration of all aspects related to business success including technology, global competition, customer service, and corporate culture. By taking these into account now, companies can ensure they hit the ground running when we enter into this exciting new era.

As we plan for the future, I am reminded of Jeremiah 29:11 which says, “For I know the plans I have for you,” declares the Lord, “plans to prosper you and not to harm you, plans to give you hope and a future.”

I look forward to serving you in 2023!

Join My Weekly Group Coaching Program Here

https://www.ziglarsguru.com/weekly-coaching

Many Blessings,

Profile ImageJacob Salem
Shepherd and Solution Seeker
Investor | Do you want to sell your business?
jacob@ezmetrics.com
www.ezmetrics.com

Five Reasons to Hire a Coach by Jacob Salem

Are you looking to take your business or career to the next level?

Hiring a coach can be one of the best investments you make in yourself. Coaches provide personalized guidance and support, helping to clear the fog and focus on what will lead to success.

Here are some of the primary benefits of hiring a coach:

1. You Will Reach Your Goals Faster – A professional coach will provide clarity and direction, setting goals that are achievable within realistic time frames. With this kind of focus and dedicated effort, you’ll reach your goals much faster than if you tried them on your own.

2. You Will Learn New Skills Effectively – Working with an experienced coach will often involve learning new skills to help you improve in areas such as marketing, sales, product development, communication, or any other competency needed for success.

3. They Provide Objectivity – As humans, it’s hard to be impartial when trying to solve our own problems or come up with new ideas for growth. However, a coach can offer objective advice and perspective from someone who is not directly involved but has experience working with successful entrepreneurs or professionals like yourself.

4 . You’ll Have More Confidence – When we have someone walking alongside us during times of struggle and doubt, it’s easier to stay motivated and focused on achieving long-term results. A good coach will help build confidence along the way so that you can reach your goals faster!

5 . You Can Enjoy Greater Success – Ultimately, hiring an experienced professional means having access to resources that can help set ambitious yet achievable goals for greater success. From actionable strategies personalized just for you to expert advice tailored specifically to your industry – there is no limit when working with a coach!

Ready to take your success journey to the next level?

Join my weekly coaching program at https://www.ziglarsguru.com/weekly-coaching and unlock your full potential!

Jacob Salem
Shepherd and Solution Seeker
Investor | Do you want to sell your business?
jacob@ezmetrics.com
www.ezmetrics.com

Establishing an Influencer Marketing Plan That Works

Creating an effective influencer marketing plan is essential to building a successful digital marketing strategy. It allows businesses to leverage the power of social media influencers and their large followings to promote their products and services. With the right plan, businesses can tap into new markets and expand their reach with relative ease.

In this blog post, we’ll explore what it takes to build an effective influencer marketing plan that works for your business. We’ll cover everything from defining your goals and objectives, to choosing the right influencers, and measuring your ROI. Let’s get started!

Step One: Define Your Goals and Objectives

Before getting started with any type of digital marketing campaign, you must first define your goals and objectives. What are you trying to achieve? Are you looking to increase brand awareness or broaden your reach? Do you want to drive more sales or increase customer loyalty? Knowing exactly what you want to accomplish will help guide the rest of the process.

Step Two: Identify Your Target Audience

Once you have established your goals for the campaign, it’s time to identify who you want to target. Who is your desired audience? Knowing who they are and where they hang out will help you find the right influencers for your campaign.

Understanding who makes up your target market means that selecting appropriate influencers becomes much simpler – after all, if you don’t know who looks up to them or engages with them on social media, then how can you be sure that they have any influence at all?

Step Three: Choose The Right Influencers

Choosing the best influencer(s) for your campaign is arguably one of the most important steps in creating a successful influencer marketing plan. You need to make sure that their followers align with those in your target market – after all, there’s no point in targeting someone whose followers may not even be interested in what you have to offer!

When it comes down to finding suitable candidates, paid partnerships tend to work best as they give brands greater control over who represents them online; however, there are other ways too such as talking directly with bloggers or researching potential candidates on social media sites like Twitter and Instagram.

Step Four: Create Engaging Content

Creating content that resonates with consumers is key when it comes to establishing a successful influencer marketing plan

Do you want help creating your Influencer Marketing Plan?

Visit EZMetrics.com to book a call with our team and get started today!

What Is Text Message Marketing & Why Is It So Important For Businesses?

When it comes to business marketing, keeping your customers happy, satisfied, and engaged with your brand is easier said than done, especially in today’s market where younger demographics have shorter attention spans and a major sensitivity to advertisement overload. One way marketers are getting around this is through text message marketing, where text messages are used to deliver advertisements, promotions, and discounts directly to customers. It is effective because consumers appreciate the ease of access that text messaging provides as it’s simple to open a link or click on a picture through a text and with billions of hours spent texting, it makes sense for businesses to tap into this marketing platform.

7 Reasons Why Text Message Marketing Is Crucial for Businesses

  • E-mail Is Not As Popular As Text Messaging. Although e-mail is excellent for selling products that are behind catchy headlines and beautiful images, the response rate is abysmal as spam filters, junk folders, and promotional e-mail tabs keep them out of sight. If an e-mail does get opened, if the intended target doesn’t respond right away, it’s unlikely that they will take a second look. Text messaging, on the other hand, lends itself to popularity with being built right into our smartphone devices and all. Customers would rather have appointment reminders, prescription refills, and promotions sent directly to their phones via text messages than any other mode of communication, because it’s easy and accessible. After all, barely anyone deletes a text message without reading it. Beyond this, the Pew Research center notes that out of the twenty-one countries they polled, 75% use texting. That’s a massive number when you look at the global scale of smartphone device users.
  • Text Messaging Provides One Of The Highest Reaches. Although text messaging is associated with younger generations, it’s not strictly for them. When you actually take a look at the percentages against the demographics, you see that 72% of adult use text messaging on a daily basis and 65% of those in their forties and 50% in their sixties are texting. With trillions of text messages being sent every year, the text message market has one of the highest mass media reaches possible.
  • Text Messages Have Extremely High Open Rates. When you compare the open rates between e-mail marketing and text message marketing, the difference between the two is massive. About one in every four e-mails are opened or about 20% while almost 90% of text messages are read within the first three minutes of being received and have an open rate of 98%.
  • You Can Create a Positive Brand By Sending Uplifting Messages. One of the ways that brands can utilize text messages to create a positive relationship with customers is by sending uplifting messages on a regular basis. Thanking a customer for their most recent order, sending a coupon just because they are awesome, or reminding them that life is good when they are having a bad day can go a long way to retaining customer engagement.
  • You Can Personalize SMS Content. Unlike advertising on billboards or the ads you see in digital website space, SMS campaigns are heavily targeted towards a specific type of demographic. You don’t have to blast your message to those who are not interested as SMS campaigns can be made to only go to those who have opted in to receiving messages from you. Like other forms of advertising, you can also segment text message marketing out into specific categories, allowing you to maximize your open rates, redemption rates, and click-through rates.
  • Text Messaging Is Preferred Over Other Communication Methods.  Although cellphones are popular, with billions being purchased worldwide, voice calling is actually trending downward. The culture around phone calls is changing, as they can now seem rude and intrusive in our very busy lives. They can become awkward when you have to hang up in the middle of one or let the call go to voice mail because you’re driving, in a meeting, or are too tired to answer. Text messages provide time to contemplate what is being said, they don’t require you to have your phone on, and they can be referenced back to at any time. As a business, you do not need your customer’s undivided attention when you send out a promotion or coupon because they can come back to it when the time suits them.
  • Text Messaging Has Higher Conversion Rates. It is incredibly easy for a customer to text a reply, text-to-win a discount or promotion, or click on a link to be taken to a website. Due to ease of access, text messaging has higher conversion rates both with coupons and promotions getting redeemed and links being clicked on. To put this in perspective, text message engagement is about 6-8% higher than e-mails.

Although text messaging started out as a simple mode of communication, it is now the preferred method for brand communications due to its relevance in our smartphone-dominated world. With the ability to earn customer loyalty, provide convenience, and pack text messages with goodies and surprises, it’s easy to see why text message marketing provides high engagement and business revenue.  

For more in-depth training and resources to leverage digital marketing to generate an unlimited supply of your perfect customers, join the EZMetrics Mastermind.  

 

Email Marketing: How to Create an Email List from Scratch and Ways to Grow It

With the number of fraudulent scams targeting your inbox and a spam folder that gets filled on a daily basis, it is easy to see why e-mail marketing gets a bad reputation.

Beyond this, with the recent compliance change required by the European Union’s General Data Protection Regulation, a  lot of individuals are touting that e-mail marketing is a “dead” channel not because it actually is but because the new laws surrounding it are intimidating at best.

However, when we actually take a look at the research, we see that email marketing jobs are trending, that email marketing is still king with 59% of marketers stating that it is their most effective channel for revenue, and it is still by far the most direct way of contacting potential customers with 90.9% of internet users using e-mail in one shape or form.

So, in this article, we are going to take you through six different methods you can use to create an e-mail list from scratch and what to do after the email addresses begin to roll in.

The 4 Things You Need Before Getting Started on Your List

Creating an e-mail list from scratch is not going to happen if you are grasping at thin air, and so there are a few things that you should have before beginning the process. Here they are:

  • Figure Out Your Target Audience & Know Them. In figuring out who your target audience is, you can figure out where they hang out online. Women are mostly on Pinterest, Instagram, Twitter, and Facebook while men are mostly on Youtube and LinkedIn.
  • Create a Website With a Beautiful Landing Page. You will need a place on the web for your audience to congregate to. In most cases, you want this to be your own personal website. Now you don’t have to create a fully-fledged website, as a beautiful landing page will get the job done. Just make sure it has an image, a headline, your key bullet points, and an opt-in form. If you choose to go with a full website, you will need to utilize pop-ups.
  • Choose an E-mail Marketing Platform to Work From. There are several dozens to choose from, so make sure to research each one prior to signing up, but their general purpose is to help you organize your list and send out the e-mails.
  • Create A Irresistible Offer.  Regardless of what you are choosing to sell, create, build, or offer, you will need to give people a reason to join your e-mail list. In order to have a reason, you need to provide something in exchange for their e-mail information. This is done by creating an irresistible offer; something that your target audience would want. This can be an e-book, software, or a guide; all of which should be free.

The Steps To Take for Building The List

Once you have the above four things, you can begin to actually start the process of building up your e-mail list. Now there are several ways to go about this, but they will generally involve creating call-to-action buttons, creating pop-ups, and driving traffic to your website/landing page with advertising.

  • Use Existing Resources to Catch Those Beginner Emails.  Reach out to those who you already have e-mail addresses for and ask them if they’d be interested in what you’re offering. If they say yes, you can add them to your e-mail list.
  • Jump Onto Social Media and Post in Groups. Social media gives you massive exposure; so post your landing page/website homepage to them. On Twitter, use one or two hashtags, and on Facebook & LinkedIn, join groups and advertise there.
  • Use Advertising Campaigns to Drive Traffic. Although organically building your list is the way to go, it is not the fastest. Supplement organic methods with purchasing advertisements. Use LinkedIn sponsored updates, Twitter ads, Facebook ads, and Google Adwords.
  • Utilize Pop-ups & Call-to-Action Buttons on Your Website.  Your menus, popovers, popups, and slide-ups should be in places where they cannot be missed. Add in top-bar-popups in your header and navigation menu bars, add in opt-in-forms to your sidebars, add in popup forms to your checkout pages, and don’t forget to add in call-to-action buttons to your individual blog posts, website footer, and your about page. Consider using a scroll box, which places your popup where your visitor chooses to stop on the page or pop-up timers as these allow your visitors to read through your content before bombarding them with the call-to-action.  
  • Treat Your Blog Like an Email Capture Page. Your blog is going to be the place that should get the most visits if you are utilizing content marketing correctly. If your blog has 25,000 unique visitors on a monthly basis, that’s a lot of potential e-mails you could capture if you just inserted in an opt-in-form.
  • Give Away Free Stuff. Humans like free stuff. Your potential subscribers will want free stuff. Give it away and watch those email addresses come in. Consider giving away an email series, a guidebook, private blog content, a video tutorial series, or early access to new features coming to your website, discounts on new services, or sneak peeks at new products.

What To Do After You’ve Captured a Sizable Email List?

After you have gone through the steps of building up your email list from scratch and implementing in the methods needed to sustain the list (see above), you will need to educate your subscriber list on your brand and move them towards making a purchase.

  • Create Automated Welcome Messages and Engage Your Audience.  Take some time to introduce your brand, company, or product to your list, provide them with some social reviews, and maybe give them a behind-the-scenes look at upcoming features. Capture and engage them and of course, add in a discount code or two. Do the same thing with dormant subscribers every thirty days with automated re-engagement emails.
  • Create a Consistent Schedule for Your Email Campaigns. If someone has signed up to you, they’ve shown interest and probably want to hear from you.  Send out regular content to your email list on a consistent basis from month to month. This will keep them engaged and it will foster a connection with them.
  • Segment Out Your Subscriber List. Not everyone is going to have the same interests or the same reasoning as to why they signed up to you. Segment out your subscriber list based on their behaviors, demographics, and age. Those who haven’t purchased from you in the past 30-60 days, those who have used discount codes, those who have clicked on your emails and followed through, and those who are actively engaging in discussion with you are a few ways you can slice and dice them.  

As your email list continues to grow, always make sure that you are using lead nurturing and avoid the “set it and leave it” trap. You want to be creating and developing high-value relationships with your subscriber list, as this is what will boost sales.

If you want to dominate email marketing, Book A Call Today

3 Marketing Tools that Every Entrepreneur Needs

As an entrepreneur, it can feel like there is not enough time in the day to accomplish all of the tasks at hand. There are a few tools that I recommend, to greatly impact your business while helping you manage your time.

Use Evernote to stay organized. When it comes to marketing your business, organization is essential.  You never know when a new idea will come to mind, and if you are not able to organize and prioritize your notes,  you may miss out on opportunities to grow. Evernote will assist you with capturing your ideas, trends, and inspirations, all while storing them on one easily accessible location. You can access this material on your phone, laptop, or tablet. This is a perfect tool to help capture your research and brainstorm ideas all in one place.

Buffer is helpful with Social Media Management. Buffer is a social media management tool that will help you establish your social posting efforts. Social media is extremely powerful within your business, this is why it is important that you stay active and relevant on different platforms. Buffer gives you the ability to connect on multiple accounts and then creates one dashboard to hold all of your platforms. With Buffer, you will be able to schedule and analyze the success of your posts. Buffer’s free plan would be beneficial for a new business that is looking to grow their social presence.

SurveyMonkey can be used to secure customer feedback. SurveyMonkey is one of the most popular free online survey tools. Surveys are a beneficial way to collect data from consumers in order to uncover trends and secure tangible insight on your business. This software is incredibly simple to learn and intuitive to use. Additionally, once you publish your survey, you will be able to analyze the results on the backend.

These tools can help you grow your business by freeing up more of your time, so that you can do more of the income-producing activities you need to do.

Keep pressing forward to success!

Follow me on Facebook for daily inspiration, motivation, love, and the word of God!

www.Facebook.com/ChaplainSalem

Now is the time to start monetizing your ability!

Everyone has the ability to capitalize on their knowledge. You have a story to tell that can help impact an individual’s life!

I know that it’s human nature to suppress your confidence and tell yourself that you are not the current top expert in the field. While this may be true, if you do not keep pushing forward you will inevitably fall too far backward. As the saying goes, “the man on top of the mountain didn’t fall there.” -Vince Lombardi

The truth is, your business doesn’t remain stagnant. if we’re not moving forward, we’re falling back. So, we must continue to stretch ourselves, evolve, and continue to grow beyond what we are comfortable with.

To do this, you must make a decision that you want to step into your calling.  First, it is crucial that you define your knowledge and who it will benefit. Reflect on the core benefit of your ability. In other words, what problem are you helping people solve? For example, let’s say you need to get more eyes on your product or service so that you can scale your business.  EZMetrics helps people solve that problem by getting you more leads so that you can close more sales.

You will need to build a following. In order for you to be successful financially, you need to identify and attract your “tribe” who will eventually buy your product. You can create a community through social media. Your tribe will know, like, and trust you as long as you continue to provide them with valuable content. Eventually, they will be chomping at the bit WANTING to buy from you.  One way to stay in contact with your audience is to write a weekly blog. But beware… don’t get trapped in the content-creation cycle where that’s all you’re doing. Creating is great. But you must eventually ask for the sale.

Another great way to serve your community is by creating an online course to sell your expertise. This can be done by designing a series of materials that may include videos, PDFs, checklists, templates, and more!  

And lastly, consider hosting a live webinar which enables you to demonstrate your knowledge while engaging with your audience. During your live webinar, you will be able to provide advice to your audience while building trust. At the end, of course, you’re able to offer them the opportunity to work with you or purchase your product/service.

The bottom line is, no matter where you are now, you just need to begin. The world is a better place when people share their knowledge and expertise to help others learn.

Follow me on Facebook for daily inspiration, motivation, love, and the word of God!

www.Facebook.com/ChaplainSalem

Unwilling to Quit

When I first started my Digital Marketing Agency (EZMetrics, LLC) I would take every shot or opportunity presented to me; I still do. However, I learned very quickly that when taking every shot or opportunity, I would miss a lot of them. Big grand ideas would be crushed by the weight of failure and defeat; before I knew it, I felt like I had just gone 5 rounds with Mike Tyson.

So, I added a screensaver and lock screen to my laptop that said, “Unwilling to Quit”. It was my daily reminder that I, Jacob Salem, am Unwilling to Quit no matter how many times I fail.

One major key to success is failure. When thinking about success, it is easy to gloss over the numerous failures that you have had to overcome in order to get you where you are today. The more you fail, the more you begin to learn about yourself, your support system, and the flaws within your business.

We will all fail at something in our life at some point. We all have had a bad day that led us to make decisions that could have been altered, but that does not make everything a failure. It does not matter how many times you fail, inevitably, the feeling of worthlessness comes creeping up in the back of your mind. Please, let me remind you that you are not a failure. You are an expert, and you have something special inside of you that God wants to bring to fruition, but He cannot do it without your work, your effort, and more importantly, your commitment to push through your challenges and setbacks.

Zig Ziglar said it best when he said, “Failure is an event, not a person. Yesterday ended last night. Today is a brand new day…and it’s yours.” ~ Zig Ziglar

Through failure, you begin to learn. Failure by design is meant to give you skills to progress you to the next level.

First, you learn about yourself. When you feel defeated, you may begin to suppress your feelings, and try to immediately rebuild. It is important to understand the effects that failure can have on your emotions. It is crucial that you reflect on your failures so you can learn from them.

One of the largest challenges that entrepreneurs face is not that they don’t have the ability to succeed, but they ignore the failures that they will face. Failure will pave the way to you becoming successful.

You will need to have a strong support system to rely on as you begin to fail. It is important that you have people you trust, that will encourage you to get back up and try again. This support system can vary, this may be a family member, long time friend, or a mentor. Continue to pour into others for support as you go through hard times within your life or business.

Lastly, when you fail, you will find weaknesses within your business. Failures will open your eyes to areas that you need to improve on. It does not matter where you currently are in your life, you have to continue to try new things. You cannot stay stagnant in hopes to never fail.  The key to success is simple, learn to embrace and learn from failures to improve as a whole.

“Fail early, Fail Often, Fail Forward.” ~ Will Smith

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